BioTek: Microplate Instrumentation & Software Solutions
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Privacy Policy

BioTek online privacy notice:

Thank you for visiting BioTek’s web site. Your privacy is important to us. To better protect your privacy, we provide this notice explaining our online information practices and the way your information is collected and used at this site. By using our website, you are giving us your consent to use the information you provide as laid out in this privacy protection policy.

Use of the information we collect:

When you request product information or a price quote, download literature, or register for our Customer Resource Center we request certain personally identifiable information from you. We will use the information you provide to fulfill your requests for our products and services, to respond to your inquiries about our offerings, and to offer you other products or services that we believe may be of interest to you. You will also receive our quarterly e-newsletter, TekTalk.

You can remove your name from these e-mails by following the unsubscribe instructions in the e-mail or newsletter text, or by updating your customer profile in the Customer Resource Center.

Any information captured and recorded in the Customer Resource Center such as profile information, product registration, equipment inventory, and downloaded support files will be saved as part of your customer record. We will use this information to notify you of relevant product updates, and to better assist you if you should need to contact us for service and support.

We also may collect certain non-personally identifiable information when you visit our web pages such as the type of browser you are using (e.g. Internet Explorer, Firefox), the type of operating system you are using, (e.g., Windows, Mac) and the domain name of your Internet Service Provider (e.g., America Online, Earthlink), or the country you are from. We use this information to improve the design and content of our site and to analyze site usage.

BioTek will not sell, rent, share or otherwise disclose your contact information to third parties other than as necessary to process, distribute and/or deliver information requested by you.

Opting out:

All e-mail communications from BioTek will include a method for opting-out. If you receive something from BioTek that you believe was unsolicited, and you do not wish to receive future communications, you may unsubscribe by following the instructions in the e-mail text, by calling 888-451-5171, or by notifying us at mktg@biotek.com.

Customers who have access to the Customer Resource Center may update their communication preferences in their user profile at anytime.

Changes in policy:

BioTek encourages you to regularly review our privacy policy. From time to time, and in its sole discretion, BioTek may modify any of the terms of this privacy policy. By accessing our website, you agree to be bound by the then current version of this privacy policy. BioTek reserves the right to change this policy at any time.

BioTek may make improvements and/or changes to any product(s), product specification or service(s) described in this site at any time. BioTek does not guarantee that any product or service described in this site will be continuously available. The information on our site is periodically updated.

Links to other sites:

This web site contains links to other sites that are not owned or controlled by BioTek Instruments, Inc. Please be aware that BioTek is not responsible for the privacy practices of other sites. We encourage you to be aware when you leave our site and to read the privacy statements of each and every web site that collects personally identifiable information.

This privacy statement applies only to information collected by this web site.

How to contact us:

If you have any questions or concerns about BioTek's online privacy notice or its implementation, you may contact us at mktg@biotek.com.